Simply Southern


Specializing in custom apparel  for the equestrian industry and businesses



Thank You for visiting our website! When browsing through our products, please keep in mind all pricing includes embroidery.

  • Pricing on jackets includes full back logo and front right chest name

  • Pricing on polos includes logo on left chest


We will send you a proof of logo before embroidering apparel to make sure the logo is up to standard and we will match your colors as close as possible. Please send us an email with any questions.




My name is Alexia Boulet and I am the owner of Beyond the Track Apparel. My business began with the idea to make quality shirts for the equestrian community but also give back to my favorite breed. I currently own three off the track thoroughbreds. My youngest one, Jameson, my spunky mare, Sarah and my first OTTB, Dante, who had to be retired after being diagnosed with kissing spine. Dante’s diagnosis was devastating, however it led me to the idea to start an OTTB apparel line and help more thoroughbreds by donating a portion of all my sales. I want to thank Run for the Ribbons for all they do to find the perfect homes for horses after racing. I will continue to show my love and support through my work, as I am very passionate about our horse community. My hope is to be able to make unique shirts that represent our beloved thoroughbreds and give back to this amazing organization!

We focus on selling high quality custom embroidered apparel for shows, lesson barns, individuals, clubs, teams, associations, and organizations. 





Alexia Boulet,  Owner